Monday, June 27, 2011

Trailer Terminology

Here is some terminology i will use when analysing film trailors.

Plot Summary - Trailers usually have a three-act structure, they start with a beginning (act 1) which gives the premise to the story. The middle (act 2) drives the story to a dramatic climax and the end (act 3) usually has some signature music which is usually a recogniseable song or a powerful orchestral piece which link to a montage of some powerful moments of the film.

Voice Over - This is a narration to set up the premise of the movie and give explanation where needed. Because trailers are short it helps the audience understand the plot more.

Music - The music in the trailer is usually from the film itself, it helps set the tone for the film. It is sometimes a popular or recogniseable piece. An original piece designed for the film.

Cast Run - This is a list of the stars in the film, trailers often try to make clear that they have a big name in their film. If the director is well known then sometimes he gets a mention too.

The Billing Block - This is a list of the main cast and crew, it can be shown at the start or end of a film aswell as on the trailer and poster.

Sound Mix - Most films have a good multichannel sound mix such as Dolby Digital.

Video Reolution - Usually high quality 35mm film or digital and can be streamed on the internet at any resolution up to 1080p

Wednesday, June 8, 2011

The purpose of Trailers. Films Magazines and Posters in Marketing film.

A trailer is a short representation of the film, they take the best bits and the most interesting bits and put it into a short film that will attract the attention of the audience to make them want to see the film. These trailers are shown on the internet, in the Cinema and on Television. Film trailers are veiwed by nearly 10 billion veiwers a year so it is an effective way of marketing a film.
The purpose of a film magazine is to market films, big films get the front cover which may attract readers. They read about the film and this creates interest to make them want to go and see it.
Posters are put up in as many places as possible so you cannot avoid the film, wherever you go it is always in you eye. This creates curiosity and attraction the the film.

Introduction

Through this course i will design and create a film trailor, i will use this blog to upload the stages of my development and then the final product.
I will use this blog to see how my skills have pregressed and what i have learnt from the start up tasks to the finished piece.